If there’s one thing I’m always here for, it’s low-effort makeup that still looks intentional. And the moment I tried the new Tower 28 Beauty GoGo Cooling Shimmer Eyeshadow Sticks, I knew they were that girl.
These are the kind of products that instantly upgrade your look — no brushes, no fallout, no stress.
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What Are the Tower 28 GoGo Cooling Shimmer Eyeshadow Sticks?
These are creamy, blendable shimmer eyeshadow sticks designed to give your lids a soft, glossy glow with minimal effort. The formula feels cooling on application and melts into the skin instead of sitting on top of it.

They’re perfect for:
- Everyday glam
- One-and-done eye looks
- Travel makeup
- Anyone who hates complicated eyeshadow routines
Basically, if you want your eyes to look done without trying too hard, this is it.
Why I Love Them
What immediately stood out to me was how smooth and wearable these are. The shimmer is noticeable but not chunky, glittery, or over-the-top. It gives that fresh, glossy lid effect that looks expensive and effortless.
They’re also super forgiving — you can swipe, tap with your finger, blend with nothing at all, and you’re good to go.
The Shades I’m Using
These shades cover everything from everyday neutral to soft glam:
- Studio 28 – Plum
- Whisky – Chocolate Brown
- Avalon – True Pink
- Chateau – Champagne
- Roxy – Golden Pink
- Troubadour – Golden Amber
You can wear them alone, layer them, or mix tones depending on your vibe.

Perfect for Minimal Makeup Girls
If you’re someone who:
- Doesn’t want to spend time blending eyeshadow
- Wants something quick before dinner or a date
- Loves cream products over powders
- Wants shimmer without fallout
These are absolutely worth trying.
Final Thoughts
Tower 28 really nailed it with these. The GoGo Cooling Shimmer Eyeshadow Sticks feel modern, wearable, and easy — exactly what everyday makeup should be.
They’re one of those products you’ll actually reach for, not just admire in your collection.
Shop the Tower 28 GoGo Cooling Shimmer Eyeshadow Sticks here.
Until next time…
xoxo,
Jenna



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